Client: Gourmet Cafe, a chain of local cafes
Challenge:
The cafe struggled to attract customers due to low online visibility. Competitors were dominating local search results, and the website was outdated.
Our Solution:
- Local SEO Strategy:
- Created optimized location pages for each cafe branch.
- Claimed and updated listings on Google, Yelp, and other local directories.
- Website Revamp:
- Redesigned the website for better navigation and a mobile-friendly interface.
- Integrated online reservation and food delivery features.
- Social Media and Paid Ads:
- Launched Instagram campaigns highlighting seasonal menus and offers.
- Ran geo-targeted Google Ads for “cafes near me” searches.
Results:
- Website traffic increased by 120%, with 60% coming from mobile users.
- Reservations and online orders grew by 200%.
- The cafe chain’s revenue increased by 35% in six months.
